Cohorts
Wallet groups by cumulative PnL, retention, activity windows and lifecycle economics.
Wallet Groups by Cumulative PnL
Extremely Profitable
> $1MNeutral ↑50% In / 50% Out
- PnL
- $3.15M
- Volume
- $7.76B
- Fees
- $98.47K
- Fills
- 7M
Very Profitable
$100K - $1MNeutral ↑50% In / 50% Out
- PnL
- $10.32M
- Volume
- $63.89B
- Fees
- $4.41M
- Fills
- 23M
Profitable
$0 - $100KNeutral ↑50% In / 50% Out
- PnL
- $9.79M
- Volume
- $14.37B
- Fees
- $2.47M
- Fills
- 8M
Unprofitable
$-100K - $0Neutral ↑50% In / 50% Out
- PnL
- -$18.75M
- Volume
- $30.97B
- Fees
- $7.46M
- Fills
- 24M
Very Unprofitable
$-1M - $-100KNeutral ↑50% In / 50% Out
- PnL
- -$7.69M
- Volume
- $20.44B
- Fees
- $2.08M
- Fills
- 11M
Rekt
< $-1MNeutral ↑50% In / 50% Out
- PnL
- -$1.21M
- Volume
- $279.49M
- Fees
- $22.82K
- Fills
- 371K
User Retention
Recent 12-week cohorts, W0-W12. Cell color blends active retention and weekly fee weight.
| Cohort | W0 | W1 | W2 | W3 | W4 | W5 | W6 | W7 | W8 | W9 | W10 | W11 | W12 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Mar 16-22375 users | 100% | 69% | 51% | 47% | 40% | 35% | 31% | 31% | 29% | 27% | 22% | 24% | 6% |
| Mar 23-29588 users | 100% | 70% | 57% | 54% | 46% | 43% | 43% | 38% | 38% | 31% | 28% | 6% | - |
| Mar 30-Apr 5398 users | 100% | 70% | 60% | 49% | 43% | 45% | 42% | 32% | 32% | 27% | 8% | - | - |
| Apr 6-12455 users | 100% | 72% | 51% | 46% | 43% | 39% | 35% | 32% | 27% | 9% | - | - | - |
| Apr 13-19791 users | 100% | 67% | 57% | 50% | 55% | 50% | 41% | 35% | 7% | - | - | - | - |
| Apr 20-26425 users | 100% | 68% | 63% | 54% | 49% | 44% | 33% | 10% | - | - | - | - | - |
| Apr 27-May 3374 users | 100% | 69% | 52% | 47% | 42% | 36% | 8% | - | - | - | - | - | - |
| May 4-10494 users | 100% | 78% | 68% | 55% | 51% | 13% | - | - | - | - | - | - | - |
| May 11-17767 users | 100% | 35% | 26% | 22% | 6% | - | - | - | - | - | - | - | - |
| May 18-2438 users | 100% | 37% | 61% | 5% | - | - | - | - | - | - | - | - | - |
| May 25-3118 users | 100% | 6% | - | - | - | - | - | - | - | - | - | - | - |
| Jun 1-716 users | 100% | 6% | - | - | - | - | - | - | - | - | - | - | - |
Activity Heatmap
Average indexed fill volume by clickable UTC time slot - Last 12 weeks.
00-04 UTC
04-08 UTC
08-12 UTC
12-16 UTC
16-20 UTC
20-24 UTC
Mon
Tue
Wed
Thu
Fri
Sat
Sun
Wallet Map
Profit CentersAverage UsersLow-activity WhalesHardcore DegensSmall UsersHigh-potential Whales
User Status
Distribution across lifecycle stages.
ActiveLast fill within 7 days, equity proxy >= $20
2.6K8.9%
DormantLast fill 8-14 days ago, equity proxy >= $20
1050.4%
Cooling OffLast fill within 14 days, equity proxy < $20
11.2K38.8%
SwitchedCompetitor migration signal unavailable
00.0%
Moved OnNo fill for more than 14 days
15.0K51.9%
- True Retention Rate
- 8.9%
- Competitive Loss Rate
- 0.0%
- Total Churn Rate
- 51.9%
User Lifecycle
Recent 120-day behavior patterns and revenue timelines
Peak · Day 2750% Rev · Day 2875% Rev · Day 42Churn · Day 55
Day 0Day 90
Peak Revenue Distribution
Before Day 714.2%1.9K
Day 7-3036.9%4.8K
After Day 3048.9%6.4K